II. WAGING WAR

1. Sun Tzu said: In the operations of war, where there are in the field a thousand swift chariots, as many heavy chariots, and a hundred thousand mail-clad soldiers, with provisions enough to carry them a thousand li, the expenditure at home and at the front, including entertainment of guests, small items such as glue and paint, and sums spent on chariots and armour, will reach the total of a thousand ounces of silver per day. Such is the cost of raising an army of 100,000 men.

I noted today that facebook profiles are now out in the wild and started pondering the impacts of this from an SERPS perspective. While it may not initialy seem like such a big deal it only about 20m or so which in the scale of things is not that massive.

However, I think its pretty obvious that facebook is an authority site so these pages will get a significant boost, the SEO world has been in full swing on facebook for some time and you can buy a facebook friend network of 5000 for a couple hundred dollars.